Archive for April, 2010

DIYSEO Tool- Should SEO’s be loosing sleep?

Patrick Gavin has probably had the biggest impact on Search Engine Optimization then any other guru. Now he has launched a new SEO product called Do It Yourself Search Engine optimization (DIYSEO) likely to revolutionize how small business do SEO.

He is famous for building the company Text-Link-Ads and turning it into a very successful company despite google issuing new rules and regulations about buying and selling Text-Link-Ads. He is rumored to have sold the company for $45 million.

DIYSEO is an easy step by step Search Engine Optimization system analyzing your website and telling you EXACTLY what you need to do to rank better.

So, keeping in mind Small businesses are the last frontier for SEO’s, is it likely to make SEO’s loose sleep.

Check out the preview video and you decide.

SEO Consultants- What do they do?

There are very many local small business in the world trying to get found on Google for their chosen keywords so as to take advantage of the internet phenomenon but don’t know how.

They turn to an SEO consultant who tells them they need to optimize html text (content and meta tags) on their pages relative to keywords and get more back-links to the site.

What do SEO Consultant charge?

Most SEO consultants work on a monthly retainer plus performance based bonus stepped payment. The retainer is normally about one to two thousand pounds/dollars a month for SME’s rising to tens of thousands for bigger companies depending on the size of the website. So if a large company has 10,000 terms it wants to rank for and a site with hundreds of thousands of pages it can expect to pay top end retainer to enable the consultant maintain an office staff to undertake the work.

On top of the retainer there is normally a performance based incentive which pays a bonus once the keywords begin to rank in search engines. So if you hired an SEO expert to rank you for North London Chiropractic you would pay the retainer plus other charges like:

100 per month once the site ranked in the top 10 for North London Chiropractic
250 once the site ranked top 5 for North London Chiropractic
1,000 once the site ranks number one for North London Chiropractic

So what do the SEO experts do?

For the fee the expert will use site analysis tools like the ShoeMoney Tools, Raven SEO Tools, SEOMOZ Tools to analyse your website and generate reports to show:

* Backlink Analyzer: Which websites, articles, blogs directories etc are linking to your site vs your competitors website and anchor text used.

* On-Page Analyzer: A good SEO’s will analyze all the on-page HTML of your web pages and compare it to the top rankings in search engines of your competition.

The SEO expert will then give you a website report with a list of SEO tasks you what you need to do to out-rank your competitors.

You will have a list of things to do if you decide to do it yourself such as get links here… pay for directory listing here… change title tag here… change image alt tag here… etc.

So you are more paying for the SEO expertise to tell you what to do. Its a bit like having a personal trainer who will tell you what to do and leave you to it. But how do you know you are not just wasting your time and energy doing the wrong things?

Hiring the right personal trainer is obviously the key in this argument.

EnterDIYSEO.

Most small businesses don’t have huge budgets so can’t afford thousand dollar per month retainers and monthly bonus/incentives.

So what do you get with DIYSEO?

Firstly the good news is that there is no huge monthly retainer OR incentive fees.

DIYSEO analyzes your website using the same trusted tools that SEO consultants have been using for years and then gives you daily a step by step tasks to complete.

And here is some more good news you many never hear from an SEO…

FREE TRIAL

That’s right. For limited time DIYSEO is offering a 7 day 100% FREE no risk trial of the service.

Sign up here :

=> DIYSEO

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Is there GOLD buried under Main Street in YOUR town?

The news is blaring about the economy and how terrible things are for business.

It’s got lots of entrepreneurs running scared.

And that’s not just for us internet marketers – it goes DOUBLE for regular Brick-and-Mortar stores like the ones in YOUR hometown.

What if you can take what you ALREADY KNOW about marketing online and TEAM UP with the BEST businesses in your area to make MORE money.

More money than EITHER of you could make alone.

And you actually do it by HELPING people, not SELLING them!

It’s true!

Go watch this video now that explains everything.

Main Street Marketing Machines

Listen, you may have heard about similar Offline “money-making schemes before, but this is drastically different.

No need to become an uber-expert guru to land clients.

No need to hire a designer – a programmer – a secretary – a sales staff. Because…..

Well, look you might not believe me unless you saw it yourself. I watched it twice just to make sure.

Seriously. Go check it out,

Main Street Marketing Machines

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Capture Visitor Attention with Ultimate Footer Ad

If you’re an online entrepreneur like me, you’ll know that one of the biggest challenges we face is getting repeat traffic. A great way to do that of course is by building a mailing list of opt-in subscribers. The problem is how to capture your visitor’s details without alienating them with a huge great hover popin or such like.

Well now I think I’ve found a solution…

I’ve recently come across a cool little script called Ultimate Footer Ad that slides a small strip up from the bottom of your browser.

Ultimate Footer Ad You can use it on your blogs, affiliate shops, sales letters, doorway pages, etc. You can use it to capture email subscribers, as well as convert visitors to RSS subscribers or twitter followers. It does it all…

What it doesn’t do is annoy your visitors by stopping them from reading your valuable content.

The feedback on this software has been amazing: John Chow describes it as… “One of the best promotional tools I have ever used.” and Legendary marketer Terry Dean had this to say… “I’ve added 126 extra new subscribers to my list just in the past week.”

Not only that, it’s dead simple to use. You can literally have this thing installed and running on your website in 10 minutes.

Top UK marketer Frank Haywood used this tool to increase his average daily blog subscription by 249.84%.

So if you’re looking for a way to increase traffic and revenues with your blog, hit the link below now to grab your copy before this really catches on…

Ultimate Footer Ad

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Blogging is Central to Social Media Marketing

Setting up a blog is a straight forward process with WordPress and it can easily integrate into a main site as a sub-domain in the form www.yourdomain.com/blog.

Many companies face the issue of what to blog about but the answer is easily what the company wants to engage with your customers. It can be the primary form of content communication including:

-’hints and tips’
- information about new products and services
-industry news such as – new legislation, new trends
-lessons and ‘how to do’s’
-case studies of successfully completed projects
-company news and press releases

A blog can be at the centre of your social media internet marketing efforts linking other media such as:

Twitter and Facebook can be updated directly from your blog saving you a lot of time and enabling keen followers to come to your site for further details

Emailed newsletters can have links to your blog expanding on topics which again acts to increase traffic.

Bookmarking and RSS feature in your blog increases visibility and link-backs and enables you to easily proactively take advantage for further SEO juice.

YouTube videos can be uploaded to your blog for further visibility in search engines.

Article submissions can be linked back to your blog and other social media forms. A clever practice has been forming a link wheel between the various medias to further fuel your SEO.

The benefit is that the links to it will be included as part of links to your site in Google.

If you regularly add fresh content to your blog the search engines will count it as part of activity to your main site.

Blogs attract natural links if you post regular content. For example product reviews attract comments from customers about experience with your product.

The option of RSS and social bookmarking are standard with most blogging platforms and will allow automatic interaction with site visitors/customers and increasing your presence on the web.

If you do not have time or technical knowhow to set up a blog then enquire about our Blogging and Social Bookmarking Service.


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Crosslink-Builder

REMEMBER THAT BUILDING CROSSLINKS BETWEEN YOUR WEBSITE AND OTHER WEBSITES IS ONE OF THE MOST IMPORTANT FACTOR IN YOUR SEARCH ENGINE POSITIONING!

Use crosslink-builder.com to add crosslinks between your website and other websites and improve your traffic and google ranking. It may be a good idea to search for subjects related your website, and type ‘add link’ as well. For example, a Bed and Breakfast hotel in Devon, United Kingdom could put in a U.K. google search for DEVON ‘ADD LINK’ which is likely to find other websites actively searching for crosslinks.

Outbound link request can be quickly added by clicking on and using the FASTTRACK facility.


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