Category Archives: Webmaster Tools

Robots.txt file – Do I Need It?

A robots.txt file basically tells search engines which part of your site not to crawl. The format is to put it in your top level directory in the format yoursite.com/robots.txt. It is useful in restricting parts of your site you do not want indexed … Continue reading

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Canonicalization Link Element

The canonical link element is something that Google, Yahoo and Bing search engines said they would support at SMX West way back in 2009. The element addresses two problems that webmasters find in getting ranked – duplicate content and splitting … Continue reading

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